Business

6 Big Reasons Small Businesses Need to Be on Periscope

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(Entrepreneur) – Periscope is a live-streaming video mobile app that Twitter purchased in February 2015. Twitter then rolled it out to the public on March 26, 2015, and it’s been growing like gangbusters ever since.

Essentially, Periscope allows you to “go live” via your smartphone from any location, at any time of the day or night. The app essentially gives you the opportunity to have your very own broadcasting system in your pocket. Viewers can tune in to your broadcast from anywhere in the world.

The stunning thing is that Periscope is currently the No. 1 fastest-growing social network to date!

In fact, Periscope took only ten days to hit 1 million users; and four months after its launch date, the app was enjoying 10 million users. Even more staggering than the size of this user base is the amount of content users are consuming: 40 years of content is viewed every day on Periscope. Yes . . . 40 years.

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