For more information, contact:
LaTanya O’Kelly, Hip Hop Union

Black Newspapers Reach Out to the Hip Hop Community Through Core DJs 10th Anniversary in Miami

(NEW YORK)  The National Newspaper Publishers Association – The Black Press of America – and the Hip Hop Union will kick-off  the 10th Anniversary of the Core DJs Worldwide Conference with a luncheon and panel discussion Saturday, May 3, 2014 from 11 am to 1 pm at the Holiday Inn Miami Beach, Fla.

NNPA, a federation of approximately 200 Black newspapers, and the Hip Hop Union, a governing body of businesses and entrepreneurs, has selected the largest DJ coalition in the world to launch a national campaign to bridge the generation gap in Black America.

“This is long overdue,” said Cloves Campbell, chairman of the NNPA and publisher of the Arizona Informant, “There is so much each generation can offer the other, all for the betterment of our people.”

The Black newspapers are sponsoring a national contest, “The Road to the Core,”  inviting all aspiring Hip Hop and R&B Artists to compete in a friendly song competition  in their local communities to be judged by their peers, celebrities and executives.

The grand prize winner will perform live at the Core DJ’s kick-off luncheon with an all-expense paid trip to Miami, and will receive coverage in Black newspapers across the country and on, the NNPA’s primary digital platform.

In addition, there will be a Digiwaxx Media blast, a digital mixtape and a private one-on-one mentoring session with Jaz O, the man who discovered Jay Z. Second-place prizes include the selected song played at the Black Press Luncheon and an article in a local NNPA paper and feature on the digital mixtape. 10 Third-place winners will be mentioned in local newspapers and featured on the digital mixtape distributed at the Core DJs 10th Anniversary Conference.

NNPA Chairman Cloves Campbell said, “The work that Tony Neal and his network of DJs are doing is transformative and we need to be a part of it.”

At the Black Press luncheon, “The Greatest Mix of All” will feature a panel discussion on how to mix the power of Hip Hop and the power of the Black Press for the betterment of Black America. The panel will be moderated by George E. Curry, editor-in-chief of the NNPA News Service, who moderated a session on the Business of Hip Hop at Rev. Jesse Jackson’s Wall Street Conference in New York City hosted by the Hip Hop Union.

“I am excited about the collaboration between the Black Press and the Core DJs,” said Jineea Butler, president of the Hip Hop Union whose Hip Hop column is syndicated by the NNPA. “This could be the gathering that solves the Hip Hop Dilemma and benefits everyone.”

Submissions for “The Road to the Core” will begin on March 28, 2014 and end on April 8, 2014.  The winner will be chosen  April 30, 2014. Time is of essence so log on for contest rules, prizes and details.   To register for the Core DJs Worldwide 10th Anniversary Conference, go to To find the local NNPA newspaper in your community,  go to this link:


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