JC Penney and Macy’s Top List of Best Black Friday Discounters; Walmart, Best Buy Disappoint

n this Thursday, Nov. 22, 2012, file photo, shoppers stand in line outside a Best Buy department store before the store's opening at midnight. Thanksgiving is slowly becoming just another shopping day as at least a dozen major retailers are planing to open Thursday, Nov. 28, 2013. (AP Photo/Tony Gutierrez, File)
In this Thursday, Nov. 22, 2012, file photo, shoppers stand in line outside a Best Buy department store before the store’s opening at midnight. (AP Photo/Tony Gutierrez, File)




(—As Black Friday nears — the day after Thanksgiving when holiday shopping is busiest — shoppers may be overwhelmed with the experience and wondering where they should spend their time. However, personal finance site WalletHub has compiled a listing of retailers where you can find the best deals.

According to Forbes, WalletHub surveyed 5,525 Black Friday ads from the 22 biggest U.S. retailers, including Walmart, Kmart, and Sears. WalletHub calculated the average discount offered by the retailers on Black Friday based on the standard price for each item — this allows them to highlight stores that discount more expensive products like electronics or jewelry.

JC Penney and Macy’s are offering the best deals, at an average discount of 65.44 percent and 53.52 percent respectively, while Rite Aid, a pharmacy chain, comes in just behind Macy’s at 53.34 percent. Rounding out the top five were grocery store chain Meijer — 50.85 percent — and Sears — 50.19 percent. Other retailers with notable discounts of between 38 and 47 percent include Walgreens, Office Depot and OfficeMax, Ace Hardware, Kohl’s, and Staples.



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