The PR Alliance announced that PRocon 2025, an annual conference for public relations, marketing, media and communications professionals, will take place on Aug. 23 at Howard University’s Armour J. Blackburn University Center in Northwest D.C.
This year’s conference promises to be unique, with immersive activations and reimagined panels all bringing together industry leaders, innovators and rising stars to share insights, strategies, and inspiration.
“PRocon was created to fill a vital gap,” said PRocon Founder Keisha Brewer. “As a public relations professional myself, I’ve seen how easy it is to get siloed in our work and lose the opportunity to connect and learn from each other. We are the engines behind every brand and business, and this space is for us. This year’s theme, ‘From Influence to Impact,’ highlights that it’s not enough to be visible—we must make sure our voices are heard and drive real change.”
This year’s event will feature a lineup of powerhouse speakers, including top executives and communications experts from leading organizations such as Sony Music, the WNBA, Meta, the GRAMMYs and more. Licensed therapist and mental health influencer Kier Gaines is set to take the stage as the 2025 keynote, exploring how mental wellness fuels professional clarity, creativity, and confidence.
“Spaces like PRocon remind us that we don’t have to do this alone,” said Gaines. “In an industry that often celebrates hustle over healing, it’s powerful to be in a space that values both ambition and alignment. Prioritizing our well-being while building our careers is the key to longevity. When we take care of ourselves, we’re better leaders, better storytellers, and better collaborators. That’s how we move from influence to lasting impact.”