(IT Pro Portal) – Mobile startup OnePlus has been causing quite a stir in tech circles over the past few months, but the company’s latest activities are anything but positive.

The Chinese company’s One “flagship killer” smartphone has impressed plenty across the globe with its smooth performance, clean interface and – best of all – fairly modest £229 price tag.

However, it has struggled with production issues, and has implemented an unusual invitation-only system for potential new OnePlus customers. Basically, only people with special permission from the company are allowed to buy the One phone.

This week, the firm launched an unbelievably ill-advised contest called “Ladies First”, in which women were encouraged to submit pictures of themselves with the OnePlus logo drawn on their bodies. These would then be rated by other members of the online community.


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