Entertainment

Study: Media Everywhere, Bathroom Included

This file image released by AMC shows Bryan Cranston, as Walter White, in the final scene from "Breaking Bad."  TV viewers increasingly are watching programs on their own schedule, according to a Nielsen company media study released Monday, Feb. 10, 2014. (AP Photo/AMC, Ursula Coyote, File)
This file image released by AMC shows Bryan Cranston, as Walter White, in the final scene from “Breaking Bad.” TV viewers increasingly are watching programs on their own schedule, according to a Nielsen company media study released Monday, Feb. 10, 2014. (AP Photo/AMC, Ursula Coyote, File)

LOS ANGELES (AP) — TV viewers increasingly are watching programs on their own schedule, according to a Nielsen company media study released Monday.

In the past year, time-shifting of television content grew by almost two hours, averaging 13 hours per month, the study found. Viewers averaged nearly 134 hours of live TV viewing a month in 2013, down nearly three hours from 2012.

Television still remains central to media consumption, the study found, despite the increase in time-shifted viewing and streaming video through a computer or smartphone.

On average, American consumers own four digital devices, the report found. The majority of U.S. households own high-definition TV sets, Internet-connected computers and smartphones, while nearly half also own digital video recorders and gaming consoles.

The average consumer spends about 60 hours a week viewing content across various platforms, Nielsen found. Multitasking is common; 84 percent of smartphone and tablet owners say they use their devices as second screens while watching TV.

“It’s an incredibly exciting evolution in the ways people are using devices to get media,” said Megan Clarken, Nielsen executive vice president.

While sports events generated the most Twitter postings last year, more than 400 million, TV series also had impressive numbers. The top three: “Breaking Bad” with 6 million tweets, “The Walking Dead” with 4.9 million and “American Horror Story: Coven” with 2.9 million.

An offbeat survey finding: 40 percent of adults between the ages of 18 and 24 use social media in the bathroom.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Tags
Show More

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *


By submitting this form, you are consenting to receive marketing emails from: Washington Informer Newspaper, 3117 Martin Luther King Jr. Ave SE, Washington, DC, 20032, http://www.washingtoninformer.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Back to top button

My News Matters to me - Washington Informer Donations

Be a Part of The Washington Informer Legacy

A donation of your choice empowers our journalists to continue the work to better inform, educate and empower you through technology and resources that you use.

Click Here Today to Support Black Press and be a part of the Legacy!

Subscribe today for free and be the first to have news and information delivered directly to your inbox.


By submitting this form, you are consenting to receive marketing emails from: Washington Informer Newspaper, 3117 Martin Luther King Jr. Ave SE, Washington, DC, 20032, http://www.washingtoninformer.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact
Close

Adblock Detected

Please consider supporting us by disabling your ad blocker