(Web Pro News) – Last month, Google announced a pair of new mobile-related ranking signals for its search algorithm. One is mobile-friendliness and the other is for content from apps that users have installed on their phones. You can learn more about taking advantage of the latter here.
Are you looking forward to the mobile-friendly update? Is your site ready to go? Let us know in the comments.
The mobile-friendly signal will take a number of things into account. In a recent article, we went through a bunch of these things based on Google’s own guidance and documentation about how to make a site mobile-friendly. Now, Google is telling webmasters some specific things to avoid in a document called “Avoid common mistakes“. These include:
2. Unplayable content
3. Faulty redirects
4. Mobile-only 404s
5. App download interstitials
6. Irrelevant cross-links
7. Slow mobile pages.