Technology

Why Toyota and Ford are Teaming Up Against Apple and Google

This undated file image provided by Ford shows the 2014 Ford F-150 STX SuperCrew truck. Ford on Tuesday, Nov. 4, 2014 announced it is recalling more than 202,000 vehicles in North America, including about 135,000 F-150 pickups and Ford Flex family haulers from the 2014 model year, to fix gas leaks, air bag sensors, stalling and other issues. (AP Photo/Ford, File)
This undated file image provided by Ford shows the 2014 Ford F-150 STX SuperCrew truck. (AP Photo/Ford, File)

(Fortune) – Toyota and Ford are ready to buddy up to defend their vehicle dashboards as tech-industry bigwigs Google and Apple introduce in-car entertainment and navigation systems.

The partnership between the two automakers will explore how to integrate smartphone applications into new vehicles, reported Bloomberg. The fight for the dashboard is critical for the likes of Ford and Toyota who want to maintain control of their car designs.

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